The benefits of PlayEuroLotto Affiliates

PlayEuroLotto Affiliates is the best lottery affiliate platform online, unbeatable industry-wide on conversions, revenue share and product quality. We believe that pleasing our customers and supporting our affiliates are equally important parts of our success as online lottery operators and as an affiliate platform. Join us today to see this philosophy in action and start earning life-changing commissions.

Join us to benefit from a product range that’s loved by customers, yours to market using all the tools you could possibly need to succeed. Our online lotto affiliates can count on round-the-clock support, dazzling design elements and a marketing department with more tools than a Swiss army knife.


High conversion and retention rate

We pay generously and punctually

Market leading offers for new players

Dedicated affiliate support team

PlayEuroLotto - brand you can trust

The world’s greatest lotteries

When we say our lotteries are the world’s greatest, we mean it. Our range includes EuroMillions, EuroJackpot, Powerball, MegaMillions, Lotto 6/49 and a game of our own making, DinoLotto. We’re certain you’ll agree these names represent the best in European and American lottery. Our lottery bets are available to players all over the world, and can be purchased individually or as part of a syndicate or subscription package.

Beautiful design for any device

PlayEuroLotto is designed to offer an unbeatable betting experience on any device, from desktop computers to tablets and mobile. Our website is responsively designed, which means it can provide a unique, tailored experience for each device type. By catering for all web-ready devices, we have ensured user experience and conversions alike can be of the highest level, regardless of how the player accesses the service.

Highest conversion rates

We couldn’t lay claim to the best lottery affiliate platform online without having one of the best conversion rates in the industry. There are several secrets to our success: we’re constantly engaged in the task of optimizing our marketing tools; we have great brand recognition after over 5 years in production; we offer the biggest lotteries in the world; and a steady stream of offers and promotions in 12 languages keeps our players playing. As a result of these factors, we have achieved one of the highest conversion and retention rates in the online lottery industry.

Lifetime commission

Earn revenue from your referral’s first purchase right up to their last with our lifetime commission model. Every time they play, you earn. With our lifetime commission model, you can split your marketing activities between acquisition and customer retention, to create your own uniquely profitable operation. Our team is committed to getting you set up with a highly advantageous revenue share commission plan that’s perfectly suited to the way you work. Get in touch with one of our multi-lingual account managers to create a custom-tailored programme.


Real time reporting

Our affiliates have access to round-the-clock, real-time reporting on all their players and affiliate activity. Get instant access to reliable data that will help you identify successful placements, determine key financials and most importantly, calculate which activities are driving the highest profitability. Gain deep insight with in-depth reporting! Our advanced reporting tools, in- statistics, commission reports and conversion tracking provide you with the insights that will help you drive more traffic and increase your sales.

Mutually enriching promotions

PlayEuroLotto’s new players gain immediate access to our Welcome Bonus, which offers a risk free bet on their first order. No matter how many tickets they buy, they’re guaranteed a full refund of credit if none of their bets are successful. This promotion is a phenomenally powerful acquisition tool, and it also locks in large amounts of credit – a key factor in creating high lifetime customer value. We hold regular promotions to maximise conversions and earn you commission, at every point in the player’s journey from sign-up till the end of time!

Optimized marketing tools

Acquire players, secure deposits and boost conversions consistently with our outstanding suite of marketing tools, from attractive dynamic banners and mailout templates to landing pages and number-pickers. Our flexible marketing department is built to work directly with our affiliates and provide them with exactly what they need for their websites, so please don’t hold back on sending them any special requests. Our professionally designed, sales-focused banners and landing pages are proven to attract clicks from the kind of customers who convert.

Dedicated account managers

Partner with us and we will pair you up with your own dedicated account manager – a true expert with years of experience in the lottery industry – to help you optimize and monetize your campaigns. We also employ a dedicated affiliate support team, who care passionately about providing our partners with extra assistance, whenever they need it. Your account manager will help you out every step of the way, from mastering our affiliate platform to squeezing extra value out of your marketing activities further down the line.